One thing that I am taking time to do during these festivity clear days is to think about what I want "Snapdragon" to become. I am doing a lot of pacing about and looking at old photos.
It is clear that it is time to concentrate on evolving into a brand - to come up with something consistent, something recognisable, so that a website makes sense.
I have resisted this in the past as I associated branding with corporate banality - and feared that there would not be room for the kind of one off quirkiness that I enjoy doing.
Then I came across a blog which defined a "brand" as being a business that refuses to tell anyone else's story. Now that really feels right, it is personal not corporate. Perhaps it is just a case of working out exactly what that story is - or more importantly what it isn't.
The photo is of Petersham nursery - a place with a great brand and story.